2025 PR & Comms Summit Program - Electronic Edition - Manual / Resource - Page 15
7:30 - 10:30 p.m.
Golden Image & Pinnacle Awards Gala
Gatlin B
FPRA’s 68th Golden Image Awards and 2nd Pinnacle Awards celebration will be an evening of sparkle and elegance
as we recognize PR and communications professionals for exceptional work and results. Founded by FPRA in 1957,
the Golden Image Awards have been a standard of excellence recognizing outstanding PR programs for nearly
seven decades! Founded in 2024, the Pinnacle Awards recognize individuals and teams for outstanding work and
contributions to the profession. FPRA’s Member of the Year, the Doris Fleischman Award, and FPRA’s highest honor,
the John W. Dillin Award, will be awarded on this special night. Celebrate the best of the best with FPRA!
Golden Image &
Pinnacle Awards Gala
Tuesday
August 5
7:30 - 10:30 p.m.
10:30 - 11:45 p.m.
Golden Glow Down: The After Party
Gatlin A
After the glamour and excitement of the Golden Image & Pinnacle Awards Gala, we intend to keep the celebration
glowing. Ditch the formalwear and get cozy. Whether you wear pajamas, yoga pants or just “anything without
sequins,” join us around the faux campfire with your Summit besties, sip a signature cocktail and soak up the good
vibes. This feel-good finale to Gala night is proudly sponsored by DaySpring.
Wednesday, August 6
9 - 11:30 a.m.
Registration Open
Gatlin 1 Registration
9 - 9:50 a.m.
Base Camp Open
Gatlin A
Checking out early? Feel free to bring your luggage to the Peaks of Wisdom Hall for storage while you enjoy the last
session. This is also a great opportunity to shop at the FPRA Store for any last minute purchases. Base Camp will
be fully open, with plenty of engagement opportunities and networking.
9 - 9:50 a.m.
Breakfast Buffet
Gatlin B
Come enjoy a full, hot breakfast before we kick off the closing session of the 2025 PR & Comms Summit.
Don’t forget to do any last-minute shopping at the FPRA Store!
9 - 9:40 a.m
CN Annual Meeting & Breakfast
Conway
Join your CN colleagues for breakfast and the Counselors’ Network Annual Meeting. During this meeting,
members will review and discuss business and will elect officers for CN’s leadership for the 2025-2026 FPRA year.
Full breakfast provided.
Gatlin B
10 - 11:15 a.m.
Closing Session - General Session V
Peel Back the Boring: How Savannah Bananas Hit a Home Run with Social Media
Kara Heater, VP of Marketing at Savannah Bananas
Moderated by: Elise Ramer, MBA, APR, CPRC, Vice President, Communications & Public Relations, Premier
Sotheby’s International Realty
Wake up to a fresh serving of social media genius! Join Elise Ramer, MBA, APR, CPRC, as she and Kara Heater, VP
of Marketing at Savanna Bananas, discuss the inside baseball behind Savannah Bananas’s playful and powerful
social playbook that have captivated audiences worldwide, driving unmatched engagement, attendance and
brand loyalty. From turning mascots into social media stars to redefining fan interactions, learn first hand how the
Savannah Bananas has kept content fresh, fun and irresistibly shareable.
You’ll learn:
• Insider insights on creating wildly successful social media campaigns
• Techniques to amplify your brand voice with authenticity and humor
• Practical tips for building an engaging community that can’t get enough of your content
AUGUST 3–6, 2025
ROSEN SHINGLE CREEK | ORLANDO, FL
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